Many companies are becoming more interested in leveraging CRST’s global audience by advertising with CRST and providing product to test so that reviews are sent to the manufacturer. Dave will spend more time focusing on business development this year in creating strong bonds with companies to further their products and promote them. To that end, there are multiple options available:

• Wrapping a 27’ trailer with your company information and decals
  
• Web site banner ads
  
• Product placement at track events
  
• Providing parts to be tested and reviewed for the Daytona 675.

Should you be interested in opening a dialogue in regards to this for 2009, please email Dave directly. To extend CRST’s target audience, there will be a third DVD for sale, video downloads and regular appearances on www.onthethrottle.tv  both as a commentator and analyst at national events and as the host of their very successful original program series “Performance Upgrades”.

CRST attended over 200 track days across the country  in 2008 with a total motorcycling audience of over 100,000 riders at the track alone for the third year of operation. This does not factor in seminars, emails to riders from all over the world regarding tuning questions (especially on the 675) and referrals from track day riders, or the average of 10,000+ unique visits to the CRST web site per week. Similarly, it does not account for the many thousands of readers of magazines that have seen many of Dave’s published articles or the global audience for his www.onthethrottle.tv webisodes.

The 2009 calendar already has well over 150 dates scheduled and it is only January! There will no doubt be more dates added with a lot more focus on seminars for the first two months of the year pass as the schedule comes together.